The Morena Group identified an opportunity to develop its business in a sustainable way, by noticing an increasingly emerging market trend. Brazil is one of the main players in global agribusiness and leads the production and export of various agricultural commodities.

Companies that adopt strategies and business models aligned to the best ESG practices will differentiate themselves in the marketplace and lay the foundations for their growth and perpetuity.

Two topics that are extremely material for agribusiness have to do with environmental issues, deforestation, land use and water management, and corporate governance.

In the sustainability trajectory that the Morena Group participated in with the consultancy of SB Sustainable Business Solutions, these themes were discussed and the Group was able to move forward with its action plans and internal improvements, especially with regard to Governance, a theme that was worked on a lot and that generated great results.